Personal editing. Professional results.
December 15, 2023
A bestseller shares her marketing steps

From time to time, Kirkus will discount its paid indie book reviews by $75. Even if you're not ready for a pro review just yet, you could purchase one at a discount and use it later. Or just purchase it anyway, because pro publishers do this when they publish themselves for real. Some authors, and […]

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September 29, 2023
BookFunnel tool sells your books

Authors are selling their books themselves, instead of waiting for Amazon to deliver readers. An automagical delivery link from BookFunnel lets your website buyers download your book immediately after purchase, without having to check their email. BookFunnel says, "This is exactly the experience that authors — and their readers — want when selling direct." Selling direct is […]

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August 18, 2023
Get endorsements, create blurbs

There's a lot of talk about blurbs in the author world. Even if you're traditionally published, you'll be asked to help out with something called endorsements. These are not blurbs. You create a blurb while you're making marketing copy. They sum up the goodness of the story. Endorsements are those powerful snippets of praise from […]

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August 4, 2023
Four things your email newsletter needs

Help those author newsletters get read by including all four food groups of content. Education: How to do a task, explained in a thorough but concise way. It might be the way to write a summary of a chapter. (Maybe it's a list of the contents for writing a useful newsletter.) Information: "This event or […]

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August 4, 2023
Releasing books from expectations

We are told that the way to peace and contentment is to release our expectations. This is good advice for creativity, an engine to move through projects step by step. Take action, then release the outcome: it's a principle of Zen life. We can allow for exceptions to our expectation-releasing. Keeping things simple can make […]

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July 30, 2023
How to keep your stories strike-proof

The easiest publisher to protect your book is you Now that the actors have joined writers of TV and movies on strike, story invention is slowing to a crawl. Actors can still work on audiobooks, but just about everything else is shut down for the duration. The Emmys have been postponed, for heaven's sake. There […]

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June 17, 2023
Go beyond produce, and publish

We writers do our work by assembling understanding. As it turns out, understanding is pretty important. Now that we have AI's promises everywhere, one tech journalist says that AI isn’t an intelligence engine — it’s an understanding engine. Lots of us try to understand people we know. We know published authors, some of us. The […]

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May 12, 2023
The future of bookselling: keeping authors happy

Things are changing on a steady course for the trade of selling books. One analyst says the most important part of publishing has become keeping authors happy.   This book industry is all about the storytellers. The industry is not the companies which make stories available and try to lure readers toward them. Imagine the […]

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April 14, 2023
Agents and self-publishing pickups

In an author’s world, agents and self-publishing can lead to one another. Maybe you’re querying agents, once you’ve completed your fiction. You probably can skip to just completing the sample chapters if you’re querying nonfiction. (If you’re writing a memoir, see the advice for fiction.) After a lot of research in places like QueryTracker and […]

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February 12, 2023
What steps you can take for a bestseller

You need to get people talking about your book for it to become a bestseller. There are steps for a bestseller. Advance reviews, ready to release on your Day One, help accomplish this. You can get reviews into the world before the book drops. Even if you're publishing yourself, this kind of coverage is within […]

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