So you've finished your book! Good news, if you've already invested in editing and purchased a pro cover. Now is the time to shoulder the wheel of marketing and distribution. Self-publishing is not real publishing until it includes self book marketing. My concise list gives you tasks to accomplish. You need to write sales copy. […]

Some studies show that only 35 percent of Americans read a book last year. Out of that modest number, there might be the same percentage who read paperback editions. The paperbacks which pay authors are purchased new. Those paperbacks are available at bookstores, at spots like Amazon, even from the authors themselves. Authors get paid […]

I recently ran into a web designer who said in a glib tone, “WordPress sucks.” I tried to share my history with Joomla (ouch!) with him, but he was all “there’s a Frankenstein of code inside WordPress.” Yeah, and countless companies doing good web commerce and connection using it. I’m pretty well versed with a […]

Independent authors can count on more resources than it seems, sometimes. The latest advice of the day is that your author website needs to be a sales portal. I don't mean a check-out cart. The landing page for your site should have links to your sales outlets, though. You don't have to take orders from […]